Ethics of Social Media
Confidentiality: I respect and honor client confidentiality.
Client Protection: As social media adviser I recognize the high level of trust inherent in my professional relationships. Therefore, I will not take advantage of a client personally, sexually, or financially.
Accurate representation: I will accurately represent my expertise, qualifications, and experience.
Skills: I will assist my clients to the best of my ability. I am always willing to learn new skills and update old ones to help my clients.
When I cannot serve a client: If I, for any reason, feel that I cannot serve a client, I will terminate the relationship, and make the appropriate referrals.
Knowledge of legal and accepted practices: I will stay well-informed of legal issues and adhere to accepted practices.
Personal Gain: I will never seek loans or gifts from clients. When I recommend any person, service, or vendor to a client, I will inform them of any personal or professional profits or gains I may receive as a result of making the recommendation.
Conflicts of Interest: I strive to conduct myself so that the appearance of conflicts of interest does not arise. However, should a conflict arise, I will attempt to resolve the conflict to the best interest of the client. In cases where the client’s best interest cannot be honored or I lose objectivity, I will end the professional relationship.
Non-discrimination: I will treat everyone as an equal. I will not judge someone else's personal, cultural or religious beliefs.
Respect for all Social Media professionals: I treat all social media professionals with respect, professional courtesy, and dignity in all spoken and written communications.
Barbara C. Lemaire